Ben & Jerry's: Good to the Core

Ben & Jerry’s:
Good to the Core

Ben & Jerry’s: Good to the Core
Every spoonful of Ben & Jerry’s gets you right in the “core”. In this campaign series, Ben & Jerry’s examine taste subject’s stomachs in their Flavor Lab. The stomach reactions after each spoonful keep the audience pulsing through each flavor—forever curious what’s coming next.

Facebook Live, Packaged VOD, Looping videos, and crazy GIFs.

Project Team
Client: Ben & Jerry’s
Agency: Facebook
Production: Optimus